If you’ve paid any attention to the minimalist fashion market, you know that it simply does not cater to women above a size 10. Universal Standard, which just launched this fall, is filling that void and more. Not only are they working with an aesthetic vision that has been missing from the plus size market, they are also aiming to create a higher quality product than is normally available in the plus size arena.
Blaming the lack of high quality plus size clothing on a captive audience, Universal Standard co-creator Alexandra Waldman has commented that plus size labels “…really make the cheapest, most disposable clothing you can possibly make, and there’s zero thought into the stuff that’s out there.” Waldman and co-creator Polina Veksler are working to change that by incorporating high-end fabrics that don’t look like they stretch, but secretly do, and thoughtfully micro-graded sizes that go beyond just adding inches to create a larger size.
The results are stunning. So much so that I find myself wishing I could fit into their clothes. I think you’ll agree. Check out my favorite pieces from their debut range below.
Click on any thumbnail image to view it full size or use the right and left arrows to browse all items; click on any full size image to link directly to where you can get more information about, and purchase, that Universal Standard piece.
What do you think of this new modern, minimalist take on plus size clothing? Will you be snapping up a Universal Standard piece for yourself?