Review: CoverGirl Lash Blast Volume Mascara

Monday, August 30, 2010

This is part 1 in a 3 part series reviewing the new CoverGirl Smoky Eye Look trio of products.

CoverGirl Lash Blast Volume Mascara
CoverGirl Lash Blast Volume Mascara

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I'll admit, when it comes to eye makeup I'm a bit of a snob. But, when CoverGirl offered to let me review their new 3-part Smoky Eye Look, and share with all of you a chance to try out the new CoverGirl eye products, I took a chance. Truthfully, I've been kind of in love with the Drew Barrymore ads for CoverGirl eye products since they debuted. She looks so fabulous, and her smoky eye makeup is impeccable. So, armed with a pile of review samples, I set out to give CoverGirl eye makeup products a good once-over.

In order to be scientific, and prevent myself from developing a bias for all of the products based on the performance of just one or two, I tried each product separately in place of part of my normal eye makeup routine. I started by replacing my normal mascara with CoverGirl Lash Blast Volume Mascara in Very Black. This is my review:

Packaging and Instructions

The first thing I noticed about CoverGirl Lash Blast Mascara is that it has a crazy, bright orange rubber wand. The mascara is packaged with the wand separate from the actual tube, I'm sure to show off this unique approach to a mascara brush. Honestly, the fact that the wand is not already in the tube almost ruined the experience for me. Since I had to insert the wand into the tube the first time, the wand initially didn't have nearly enough mascara on it, causing me to assume that this "Very Black" mascara was actually very weak. Had CoverGirl pointed this out on the instructions, I would have had a much better initial reaction.

Texture and Feel

CoverGirl Lash Blast Volume Mascara has a clump-free formula that glides on quite easily. Once I got enough mascara on the wand to suit my taste, I found that the mascara went on evenly and didn't clump up or smear all over the place. I was able to apply two coats without any problems and the Lash Blast formula dried to a flexible consistency that didn't make my lashes feel brittle or hard. The soft lash feel lasted throughout the day and the formula didn't smudge or flake off. It removed easily with facial cleanser and warm water.


Overall, I found that the CoverGirl Lash Blast Volume in Very Black had a suitably deep black color that lasted all day without smudging or flaking, while maintaining a soft lash feel. The overall effect was clean, which made this formula idea for daytime wear on my already very black lashes. Unfortunately, despite the fact that Very Black is billed as the more dramatic, nighttime-appropriate version of Lash Blast, it didn't have that sooty quality that I get from my favorite nighttime mascara. Therefore, I'd keep Lash Blast in Very Black for daytime wear, and switch to a more dramatic formula for night. Given the super affordable price and excellent all-day wear, I'd say that CoverGirl Lash Blast is an excellent mascara and perfect for everyday use.

Part 1 - Review: CoverGirl Lash Blast Volume Mascara
Part 2 - Review: CoverGirl Smoky Shadow Blast Eyeshadow
Part 3 - Review: CoverGirl Line Exact Liquid Eyeliner

Disclosure: Review samples, promotional information and giveaway items were provided by CoverGirl via Blog Spark; no compensation was received in exchange for this review.