Get Insider Access to Mercedes-Benz Fashion Week Swim Miami

Monday, July 14, 2008

--By Jules Newmark

Celebutantes and what seems like the world's riches are strutting in, waif-like girls are trouncing around in barely anything due to the incredibly muggy 85-degree evening and flash bulbs are reflecting off the roof of the big tent. Not only are these few precious weeks international, they are fashion icons of the year and definitely a must-have for all aspiring MKs and Ashleys and rock daughters alike. These fashion-filled days make up the Mercedes-Benz Fashion Weeks of the world, and boy are they exclusive.

Just try getting past the red ropes behind Chanel Iman as she bursts in for the Marc Jacobs show she is walking in, good luck! Fortunately, for us mere mortals with no credentials to boot, there are credit card companies. Do you have an American Express card? Were you forced to sign up for one to shop and swipe at Costco (I of course was and am now thanking my lucky stars this opportunity has come along)? Well use that card and get into Mercedes-Benz Fashion Week Swim 2009 in Miami! Fly over immediately and start working on your tan ladies because exclusive access to Miami's Raleigh Hotel for parties, shows and designer meet-and-greets are once in a lifetime!

Since American Express promises unique service to their members, Gold, Platinum and Centurion card members have a chance to see the collections of designers showing at the Swim Show such as Custo Barcelona, Tommy Bahama and Ed Hardy Swimwear. You can also go to to find VIP packages for sale that allow access to the opening night Diesel show followed by the industry-only party afterwards, access to the private American Express poolside, a meet and greet with Tibi designer Amy Smilovic, a trunk show with ANK in The Raleigh Penthouse and, of course, complimentary valet parking and a gift bag -- whew that was a long list of perks! Now if you don't have one of the exclusive cards I mentioned and you just signed up for an AMEX because you read this blog, go to and buy a package, but gold, platinum and Centurion members, you are good to mingle on American Express! Proceeds from the VIP tickets go towards the CFDA/Vogue Fashion Fund, so clearly worth a flight to Florida!
Jules Newmark
Jules Newmark is a contributing writer for Adventures in the Stiletto Jungle. Jules is currently based in sun drenched San Diego, California, where she works, and works the scene, as a modeling agent. Jules's beauty must-haves include mascara by Dior, perfume by Calvin Klein, and a really good sunblock.